built to
hold
attention
the long run
Senior Website Developer with 2.8+ years shipping production-grade WordPress and Shopify builds — 85+ pages and storefronts delivered across 23 live sites, load times cut from 7s to 2.4s, and Claude, ChatGPT & Copilot woven into every sprint.
Senior Website Developer with 2.8+ years delivering production-grade WordPress and Shopify builds — 20+ campaign pages at Rudra Life, 30+ client sites at Blue Ocean Digital Marketing, plus contract storefront work for Growisto and KMWA Digital across fashion, retail, real-estate, healthcare and aviation verticals. I build beyond page-builder limits: custom WordPress theming, Shopify Liquid section architecture, metafield-driven dynamic content and WooCommerce customisation, with working knowledge of React, Node.js, Laravel and PHP for full-stack support.
Every build gets AI-accelerated without cutting corners: Claude, ChatGPT and GitHub Copilot are part of my daily workflow for boilerplate generation, JS/Liquid debugging and documentation — compressing repetitive task time by roughly 30% while keeping defect rates flat. That capacity goes straight back into architecture, performance and the details a page builder can't reach.
APPROACH
APPROACH
APPROACH
I build for craft over trend-chasing — clean architecture, reusable components, and code a future developer (or future me) can actually maintain.
IT REAL
My priority is a personalised, responsive build process — from first Figma frame to a shipped, production-ready page. Have a project in mind? Reach out and let's talk through it.